by RA Content | Apr 3, 2024 | Blog
Understanding USPS Destination Entry Discounts Navigating the intricacies of USPS destination entry discounts is crucial for maximizing savings on your direct mail campaigns. These discounts are based on the destination of your mail pieces and can result in...
by RA Content | Apr 1, 2024 | Blog
Today, we’re delving deep into the critical realm of legal compliance for direct mail. As you navigate the world of business class direct mail, it’s imperative to ensure that your marketing efforts not only meet your objectives but also adhere to relevant...
by RA Content | Mar 29, 2024 | Blog
In the fast-paced world of marketing, timing is everything. When it comes to direct mail campaigns, the timing of mail delivery can significantly impact response rates and overall campaign effectiveness. Understanding how mail delivery time influences recipient...
by RA Content | Mar 27, 2024 | Blog
In the dynamic landscape of modern marketing, staying ahead of the curve is essential for businesses aiming to achieve unrivaled success. Enter Informed Delivery, an innovative service offered by the United States Postal Service (USPS) that has revolutionized the way...
by RA Content | Mar 25, 2024 | Blog
Picture this: You’ve meticulously crafted a captivating direct mail piece, poured your heart and soul into its message, and sent it out to your eagerly anticipated audience. However, the excitement quickly fades when you realize that a significant portion of...
by RA Content | Mar 22, 2024 | Blog
Understanding Personalized URLs (PURLs) Direct mail campaigns have evolved beyond generic mailers, now leveraging personalized URLs (PURLs) to enhance customer engagement and response rates. PURLs offer a unique opportunity to tailor marketing messages to individual...
